Tag Archives: West Edmonton Mall

BAIT AND SWITCH: HOW A DEVELOPER CALLED THE TUNE FOR EDMONTON’S CITY COUNCIL

In my research, I’ve uncovered some classic illustrations of how smart developers can mislead the people North Americans elect to govern their cities and towns. In those cases, their pursuit of their business ensures that it is they, and not the representatives we have elected, who decide the futures of our communities. In this entry I present such a case from Edmonton. It happened in the 1980s, but it is worth understanding exactly what occurred because similar events take place every year in many communities, and awareness is the first step toward self-defence.
My research shows that developers found it easy to manipulate Edmonton’s city council again and again, and to put taxpayers in the position of paying for a development over which their representatives exercised no meaningful control. They used a bait and switch tactic which, though blatantly obvious in retrospect, is not always easy to spot before it is too late. Edmonton’s story is a cautionary tale. It ought to be required reading for city councillors throughout North America, and for anyone concerned with democratic control over the development of our cities.
As I said in the introduction to this series, we should not waste our outrage on the developers, who serve their investors – and therefore do their jobs – by exploiting weaknesses in our institutions of local governance. In our democratic system, we have collectively agreed to allow ourselves to be governed in this way. We need to think about how we can change this system, and I hope to address that question in future, but a good first step is to understand the problem, and a clear illustration is a good way to start.

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